My First, Best Idea

Most firms I have met with over the last six years are pretty busy, but not all of them make the kind of money they would like. Many lawyers have more than enough clients to keep them running, but they do not have ideal client rosters--clients are too small, too difficult to work with, or they do not have the ability to pay their bills on time. As often as not, when we talk about bringing more client opportunites to these firms, it is with the intention of attracting better clients, not more clients.

My first, best idea for stimulating demand for your services is a custom-written, search engine friendly web site. These 14-28 well-written pages of content that describe the unique story of your firm will likely, over time, bring you the best ROI of any Internet service you will ever employ. As a first step, I suggest we start here, and build you a web site that shows up high in search list results across all the major search engines, so that we can start to draw significant traffic to your site and clients to your practice. Once we prove that the site is a rainmaker, we can add further services such as Directory ads, Video, Spanish pages, FAQs, Newsletters--you name it. But first let's put together a strategy for success and build out a great electronic storefront which, if done right, will help carry your business for many years to come.